Moflin
3 independent reviewsRead the findings →Casio's palm-sized furry robot pet that wriggles, squeaks and slowly develops moods. It's soothing if you want something soft that reacts to you. But the novelty fades fast, and its night-time chirps can wake you.
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What reviewers found
Three writers lived with Moflin. TechCrunch spent almost a month with a review unit, Rolling Stone took one home and to the office, and Country Living tried a loan unit in a busy family home. All three found it cute and oddly calming, and all three doubted who it's for at the price. They agree it's no replacement for a real animal, and two of them heard it chirping from its bed at night. None of these tests ran for months, so the personality growth Casio promises beyond a few weeks is unchecked.
TechCrunch, hands-on, 27 days, Oct 2025 (Review unit from Casio) · Rolling Stone, hands-on, Oct 2025 · Country Living, hands-on, Dec 2025 (Loan unit from Casio)
What it really does
Mixed resultsAs something soothing and lifelike to hold, it delivers: Country Living kept it on her lap and TechCrunch's friends mistook it for a guinea pig. The promised learning is thinner, with TechCrunch finding it little more advanced than a Furby after 27 days.
Staying engaging
Mixed resultsTechCrunch saw it become more expressive over a month and enjoyed it, while Country Living's six-year-old lost interest once the novelty wore off. The reviewers balked at the price, but that doesn't mean everyone will get bored, and these tests didn't check whether interest lasts.
Who it suits
Mixed resultsCountry Living suggested it for people who can't keep pets, and Rolling Stone's niece enjoyed it. Those are personal impressions, not proof that it helps anyone therapeutically or suits someone who needs care. Casio's manual sets age and supervision limits Casio.
App, subscription and running costs
Mixed resultsThere's no subscription. Country Living enjoyed checking its moods and dreams in the app, while TechCrunch found the app's diary entries one-note.
Privacy
Not enough evidenceOnly TechCrunch checked, running a network analysis on the app and finding nothing suspicious. Casio says it has a microphone but no camera and keeps voice data on the robot the specifications.
Build quality and battery life
Not enough evidenceNone of the reviews we use measured battery life or judged how it holds up over time. Casio claims about five hours per charge the specifications, and testers note it mustn't get wet.
Support and longevity
Not enough evidenceNone of the reviews we use judged Casio's support, and none ran Moflin for longer than about a month.
Value
Reviewers found problemsTechCrunch wouldn't pay the price herself, though she notes it's far cheaper than Sony's aibo. Rolling Stone called the price hefty, and Country Living found it far dearer than any toy she'd buy her children.
Verdicts come from independent, hands-on, finished reviews. An area needs at least two of them before we say more than “Not enough evidence”. We don't score robots ourselves. How this works
Soothing to hold, lifelike to watch
Country Living's tester kept Moflin on her lap while she worked and beside her on the sofa. It nuzzles, squeaks when content and feels slightly warm when it comes out of its bed. Friends who saw TechCrunch's silent video clips asked about her new guinea pig. On a stressful day, Rolling Stone's husband carried it around all morning, and a co-worker compared it to a stress ball. If you want something to hold that seems alive, it does that.
The personality grows slowly
Casio says Moflin's range of emotions widens as it learns your voice and how you handle it the specifications. After 27 days, TechCrunch's Moflin had maxed out the app's 'energetic' bar and wiggled and squeaked more than at first. Still, she didn't think it was much more advanced than a Furby, and found the app's diary entries one-note. It still disliked being flipped over or startled by shouting. Expect gradual change over weeks, not a pet that learns tricks.
Chirps in the night
Moflin sleeps in an egg-shaped charging bed, and it isn't always quiet there. Unfamiliar squeaks woke Country Living's tester on the first night. Rolling Stone's kept chirping from the bedside table even in deep sleep mode. TechCrunch points out that deep sleep does pause its movements and sounds, so unlike old Furbies you can at least switch it off. Light sleepers should keep the bed out of the bedroom.
Who it's really for
The reviewers enjoyed moments with Moflin but wondered who would pay its asking price. Country Living's child lost interest, while Rolling Stone's niece enjoyed it. So think about the particular person you're buying for rather than assuming it suits children or older people in general. Casio says it's not suitable under three, should be supervised where necessary, and that only ages eight and over should use the charger Casio.
Privacy and everyday care
Moflin has a microphone but no camera. Casio says it doesn't understand or record speech, keeps voice features on the robot, and only uploads data through the app when you choose to the specifications. TechCrunch ran a network check on the app and saw nothing suspicious. Looking after it is simple: brush the fur gently and wipe it with a damp cloth. As Country Living and Rolling Stone both note, it mustn't get wet. Casio gives a two-year warranty the specifications.
All three testers had Moflin for somewhere between a few days and about a month. TechCrunch and Country Living say Casio supplied their units.
Our take
Should you buy the Moflin?
Best for: People wanting something soft to hold and stroke. Skip it if: You want a robot that holds a conversation.
Moflin may appeal if you enjoy holding something soft that reacts with small movements and sounds. The reviewers liked that comfort but questioned its price and lasting appeal. It needs gentle handling, and its chirps can disturb sleep. Qoobo offers a simpler furry cushion without an app; Eilik is a more animated desk character. Neither provides the companionship of an animal.
Moflin is a furry blob about the size of a guinea pig with no legs, no screen and no voice. It wriggles, nuzzles and squeaks when you stroke it, hold it or talk to it, recognises familiar voices without understanding words, and Casio says its range of emotions widens over weeks of handling. A phone app shows its moods and keeps a short diary, and there is no subscription.
All three testers found it cute and calming. Country Living's tester kept it on her lap while she worked, and friends who saw TechCrunch's video clips asked about her new guinea pig. The learning is thinner than promised. After 27 days TechCrunch found it little more advanced than a Furby, with one-note diary entries. Country Living's six-year-old stopped noticing it once the novelty wore off, and both Country Living and Rolling Stone heard it chirping from its charging bed at night. None of the three would buy one at the price, and it runs for about five hours a charge. TechCrunch ran a network check on the app and saw nothing suspicious.
Where to buy
Where to buy the Moflin in United Kingdom
No United Kingdom price checked in the last 21 days. We re-check daily.
We’re still looking for more United Kingdom retailers for this model.
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Before you buy
The questions people ask about this one
Does it need a subscription to keep working?
Neither Casio's page nor any of the testers mention a subscription the specifications. The MofLife app shows Moflin's moods, a diary of your time together, its battery level and software updates, but the robot reacts to touch and voice on its own. TechCrunch mostly used the app to follow its personality chart.
What does it record, and where does that go?
Casio says Moflin doesn't understand or record what you say. It turns voice characteristics into anonymous data kept on the robot so it can recognise its owners, and data only reaches Casio's server if you upload it through the app the specifications. TechCrunch ran a network analysis on the app and didn't spot anything suspicious.
Is it OK for young children?
Check Casio's limits rather than treating it as a tough toy. The manual says Moflin isn't suitable under three, small children and people who need supervision should be watched, and under-eights shouldn't use the charger Casio. Country Living's six-year-old enjoyed it briefly, but one child's reaction doesn't tell you it suits every child.
How long does the battery last?
Casio claims about five hours of typical use at room temperature and roughly three and a half hours to recharge the specifications. The handbook quoted by Rolling Stone describes shivering and crying sounds when the charge is low. None of the reviewers measured battery life, so Casio's figures are the best guide for now.
Is it noisy?
It makes quiet squeaks and chirps, but they carry at night. Country Living's tester was woken by it on the first night, and Rolling Stone's chirped from the bedside table in deep sleep mode. TechCrunch's gave a startled shriek when she shouted at the TV. If you sleep lightly, keep the bed outside the bedroom.
Alternatives
Other companion robots to compare.
Qoobo
Why consider it: A furry cushion with a tail that wags when you stroke it, and no app or connection to worry about.
The compromise: That's all it does, and you can hear the tail motor.
Companion Cat / Pup
Why consider it: A soft robotic cat or puppy made for older people, including those with dementia, that purrs or barks when stroked.
The compromise: It won't fool anyone into thinking it's a real animal.
Eilik
Why consider it: A tiny desk robot with a cartoon face that giggles, sulks and dances when you touch it, with no app or Wi-Fi needed.
The compromise: It doesn't chat, and the battery lasts about 90 minutes.
Specs
Full specifications
Each specification names its source. Manufacturer claims are not independent test results; unconfirmed figures are labelled.
Owner reviews
Do you own the Moflin?
Tell people how it’s held up: cleaning, maintenance, faults and support. Owner accounts are shown separately from independent reviews.
Sources
Where this page’s findings come from
Editorial reviews
- TechCrunch: I spent a month living with a $430 AI pet, the Casio Moflin ↗Hands-on, 27 days · Review unit from Casio
- Rolling Stone: My AI Pet Didn't Kill Me. But He's Definitely a Sign of Our Bleak Reality ↗Hands-on
- Country Living: Do You Need a $430 AI Pet? Honestly, It's a Lot Cheaper Than a Real One ↗Hands-on · Loan unit from Casio
Sources
Videos
- CASIO Japan: Meet Moflin: Your Emotionally Responsive Smart Companion | CASIO ↗
- CASIO Japan: Moflin – 4 Million Emotional Possibilities Powered by Proprietary AI | CASIO ↗
- LunatheMoflin: Is Moflin Worth It? My Honest Experience After Almost 2 Years #Moflin #モフリン #casio #fyp ↗
- Search YouTube for Casio Moflin ↗Search results may include company demonstrations or similar models. Check the source and model name; a demonstration is not an independent performance test.